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Study: Facebook Profile Ads Are More Effective Than Homepage Ads

Monday, July 5, 2010

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A study which was recently completed by Mulley Communications found that Facebook users spend more time looking at advertisements on profile pages than on the homepage. More specifically, “71% of users looked at adverts on their Profile pages, 31% of users looked at adverts on the News Feed page”. While the data wasn’t surprising, the […]

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